You are a photographer and some of you may think of letting the world know about your work. Selling your photographs online can be extremely tricky for starters and can also be easy. Taking photos and taking photos that makes the viewer gasp in ‘aw’ are two different things. At the end of the day when you sit gazing through your computer screens with penetrating vision and see not even one sale happening, I am sure that can be very disheartening. So how to sell your photos online, what is it that you really need to know about this whole online platform of business?
Always know this is not going to be any regular or usual art gallery, this is a digital marketplace where people are only going to precisely choose and not just anything but wisely. Your photo might look the most beautiful or one of the best that you have clicked, but for the one who is going to display your creation on his wall, it is more than just beauty. The purpose of your picture will also vary, because you just never know who your end-user is, it could be a designer who wants an inspirational head banner for his content or writers and bloggers to add your image to their writeups. This mean you must target your customers.
Image Courtesy: Creative Market
All the above pictures are targeted towards tech and web development websites. This set of pictures is a safe assumption that every time some one is looking for anything related to technology, such images will always be in propagation of consideration.
Now every time you upload a ‘great’ picture which according to you must be great but what do you think is going to sell it? Let us run a search for picture clicked on the theme flowers by various photographers.
As you look through these pictures does it make you feel like there is something special about it? I would advise every time you put up a picture for sale, always question yourself that why would some one buy my picture and not from another seller? What is it that I am providing more than they are? Is there anything more unique? If you have an answer for all these questions and positive ones then I guess the sunny side is up!
There are times especially with professional photographers who have a beautifully organized portfolio but are not sure how or where to showcase it and then bring it on sale. Of course there are websites that will help you bring your work all at one place making it more feasible for people to visit and view what you have to offer them. But some of you may just not want to get into that hassle and instead try to just keep it simple and less complicated, then I suggest look for online platforms that promote a culture of catalog websites or pages, which means they will make and maintain an exclusive platform where you can easily show and talk about things you have passion for, like for all you photographers. Show your paintings or pictures and make a landing page for times when someone is interested in buying them, all they need to do is fill in few things and you need to get back to them. This makes your work much organized, less intricate and very clean.
And just as a last advice I would like to add that no matter what you click, make sure you have a specific theme in mind. Like:
Make sure to create tags so it is easier for people to find you as you could top the SEO-friendly zone, make it conceptual and build a theme. And no matter how well it goes or even if it doesn’t, never lose faith in yourself, because whatever you do might just turn out to be revolutionary one day even those flash clicks!